Due Diligence That Looks at Real Users
Independent UX assessment for investment decisions.
The Problem
You are evaluating a product for acquisition, investment, or partnership. The financials look good. But does the product actually work for its users?
You are evaluating a product, a startup, an acquisition target. You have pitch decks, demos, financial models. What you don't have is evidence that real users actually get value from it. Due diligence without user research is due diligence with blind spots.
The Solution
We run an independent assessment: heuristic evaluation of the product, rapid user testing with real users, NPS and satisfaction benchmarking, and a risk assessment of the user experience. You get a clear picture of product quality, user satisfaction, and growth potential — from a research perspective, not a sales deck.
An independent UX risk assessment you can present to your investment committee. Evidence-based, not pitch-based.
What You'll Achieve
- Evidence-backed strategic recommendations
- Clear understanding of customer needs and market dynamics
- De-risked decision-making for leadership
- Actionable insights with prioritized next steps
What You Get
Heuristic Evaluation
Expert review of the product against established usability and UX principles.
Rapid User Testing
Quick-turn usability tests with real users to validate core product claims.
NPS & Satisfaction Benchmarking
Standardized satisfaction metrics to compare against industry benchmarks.
UX Risk Assessment
Identification of product risks, scalability concerns, and experience debt.
How It Works
Brief
Understand the investment thesis, product claims, and key risk areas.
Evaluate
Expert heuristic review and rapid user testing in parallel.
Benchmark
Score against industry standards and comparable products.
Assess
UX risk report with product quality score and strategic recommendations.
Tailored to Your Needs
Every project is different. Let's discuss your specific requirements and create a custom proposal.
Book a Discovery CallExplore Related Services
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Learn MoreChurn & Win-Loss Analysis
Understand why customers leave and why deals are won or lost
Learn MoreTrend Analysis & Future Studies
Identify emerging trends and future market opportunities through systematic research
Learn MoreReady to Get Started with Product & User Due Diligence (M&A)?
Let's discuss how we can help you achieve your goals
Configure & PriceLet's Talk
Choose how you'd like to connect with us
Oder kontaktieren Sie uns direkt unter marc.busch@busch-labs.at oder +43 699 197 101 86
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