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KOMMENDE EVENTS:UX-, Product- & Market Research Afterwork23. Apr.@Packhaus WienDetailsInsights & Research Breakfast16. Mai@Packhaus WienDetailsVibecoding & Agentic Coding zur Entwicklung von Apps22. Mai@Packhaus WienDetails
KOMMENDE EVENTS:UX-, Product- & Market Research Afterwork23. Apr.@Packhaus WienDetailsInsights & Research Breakfast16. Mai@Packhaus WienDetailsVibecoding & Agentic Coding zur Entwicklung von Apps22. Mai@Packhaus WienDetails

Know Which Features Delight and Which Are Table Stakes

Kano analysis for smarter feature prioritization.

The Problem

You are prioritizing features. Some are must-haves, some are differentiators, some do not matter. But you are guessing which is which.

But stakeholders argue based on gut feeling. Everything seems important. You need a framework that distinguishes between features that satisfy and features that delight.

The Solution

We run Kano model surveys that classify features into categories: must-be, performance, attractive, indifferent, reverse. You see which features drive satisfaction and which are just expected.

A feature prioritization framework based on customer impact. Invest in what differentiates, not just what is expected.

What You'll Achieve

  • Statistically valid conclusions you can trust
  • Clean, quality-checked data
  • Visual reports ready for stakeholder sharing
  • Clear answers to your research questions
QuantitativePerfect for Product / UX Teams

What You Get

Statistical Rigor

Sample sizes, methodology, and analysis designed for valid conclusions.

Clean Data

Quality-checked responses with fraudulent and careless respondents removed.

Visual Reports

Charts and insights you can share directly with stakeholders.

How It Works

STEP 1

Design

We craft a survey instrument designed to answer your questions.

STEP 2

Sample

We recruit respondents matching your target demographics.

STEP 3

Collection

We field the survey and monitor data quality.

STEP 4

Analysis

You receive statistical analysis with key findings.

Transparent Pricing

Use our Study Builder to configure your project and get an instant quote. No hidden fees, pay only for what you need.

Calculate Your Price
Use our Research Platform or just Connect with participants
Study Design
D/A/CH Recruiting
Data Collection
Analysis
AI Report
Get Expert consulting and let us execute for you
Consult on goals & methods
Expert crafted scripts & questions
Custom global recruiting
In-person lab or expert moderation
Manual verification of results
Expert Report

Ready to Get Started with Kano Model Analysis?

Let's discuss how we can help you achieve your goals

Configure & Price

Let's Talk

Choose how you'd like to connect with us

Oder kontaktieren Sie uns direkt unter marc.busch@busch-labs.at oder +43 699 197 101 86

Kano Model Analysis | Busch Labs